계획된 행동이론에서 자기통제와 사후결정의도가 의도행동 불일치에 미치는 영향
The Effect of Self-control and Post-decision Intention on the Intention-Behavior Discrepancy in Theory of Planned Behavior
The purpose of present study was to examine the impact of self-control and post-decision intention on intention behavior gap existing in the theory of planned behavior. A total 231 college students were randomly divided into three groups on different types of intention to exercise (general intention, intention with the assumption of success, intention with the assumption of failure). They participated in the survey measuring the degree of exercise participation, the theory of planned behavior, and self-control. The impact of perceived behavioral control on exercise participation was strengthened with high self-control in participants belong to intention with the assumption of failure group. It means that exercise behavior was mostly explained by the perception of behavioral control, and the impact of total effect on the behavior was weak in low self-control group. Thus, it is identified that the intention behavior gap existed in low self-control and fail continuation intentions condition. The intention behavior gap existed in the cases of that people fail to reach their goals by participating in exercise or fail to regular exercise. However, there was no impact of self-control on the intention behavior gap in the cases of that people achieve their goals with regular exercise.
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