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의사결정자의 성격유형과 위험성향
Decision Maker's Personality Type and Risk Attitude

강태건    (동국대학교 산업공학과   ); 조성구    (동국대학교 산업공학과  );
  • 초록

    The personality types developed by Gustav Jung are frequently used to identify peopl's decision-making style, especially to determine which functions are dominant ones in the perception and the processing of information. In this paper, the Jungian typology is utilized to investigate if there are any systematic relations between an individual's personality type and her/his attitude toward risk. For this purpose, an experiment was conducted where 99 subjects, mostly students, participated in a computer-simulated horse racing game. Each subject's risk-seeking propensity was measured by the winning chance of the selected horse and the amount of stakes. The results of the experiment show that a decision-maker who is extrovert (E) is attitude and intutive(N) in perception of information is more likely to be risk prone than the introvert(I) and sensing(S) type. Feeling(F) function in information processing seems to induce more risk seeking attitude than thinking (T) function, but the statistical significance could not be found from the data, for this statement.


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 저자의 다른 논문

  • 조성구 (18)

    1. 1989 "집단구성원수를 고려한 확률적 의견 수렴방법" 한국경영과학회지 = Journal of the Korean Operations Research and Management Science Society 14 (1): 97~107    
    2. 1990 "정보의 주요 특성이 직관적 확률판정에서의 과신현상에 미치는 영향에 관한 연구" 대한산업공학회지 = Journal of Korean institute of industrial engineers 16 (1): 83~98    
    3. 1992 "TOPSIS 모형을 이용한 ABC분석(分析)의 개선(改善)에 관한 연구(硏究)" 산업공학 = IE Interfaces 5 (2): 19~27    
    4. 1993 "반복적 의사결정에서 위험선호성향의 변화" 한국경영과학회지 = Journal of the Korean Operations Research and Management Science Society 18 (3): 65~77    
    5. 1995 "성호종속을 허용하는 다속성 의사결정문제의 대화형 접근방법" 한국경영과학회지 = Journal of the Korean Operations Research and Management Science Society 20 (2): 61~76    
    6. 1997 "퍼지 Choquet적분을 이용한 다속성 의사결정문제의 최적 선호대안 결정" 대한산업공학회지 = Journal of Korean institute of industrial engineers 23 (4): 635~643    
    7. 1998 "퍼지 다기준 의사결정기법을 이용한 위험수준평가" 대한산업공학회지 = Journal of Korean institute of industrial engineers 24 (4): 627~638    
    8. 1999 "다양한 위험상황에서의 지배적 위험태도의 파악" 대한산업공학회지 = Journal of Korean institute of industrial engineers 25 (4): 437~447    
    9. 2000 "부트스트랩핑을 이용한 가중치 결정방법의 실질적 타당성 비교" 대한산업공학회지 = Journal of Korean institute of industrial engineers 26 (1): 27~35    
    10. 2001 "견관절 Scoring System의 비교연구" 대한견·주관절학회지 = Journal of the Korean Shoulder and Elbow Society 4 (2): 173~180    

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