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남녀 대학생의 의복규범에 대한 의식과 복식행동 및 심리적변인에 관한 연구
Perceptions of Clothing Norms Clothing Behavior and their Relations to Psychological Variables of College Student

박찬부    (인하대학교 가정대학 의류학과  );
  • 초록

    This study aims at 1) examining the perceived importance of clothing norms 2) examining relationship between perceptions of clothing norms clothing behavior and psycho-logical variables-ego identity(uniqueness and self acceptance) and sex role identity and 3) ascertaining any significant differences in the level of the perceived importance of clothing norms among variables-sex role identity and the uniqueness in psychological variables-and which variables are influencingon perception of clothing norms. The perception of cloth in norms inventory clothing norms inventory clothin behavior inventory ego identity in-ventory and the Bem Sex Role Inventory were administered to 620 college students. Sex role identity was classified into androgynous mas-culine feminine and undifferentiated type. Subjects were asked to rate each statement on the clothing norms under two kinds of instructions: their attitudes(TATT) and their beliefs about the expectations of others toward clothing norms(TBEO). 1) The scores of 3 TBEO of the students were higher than the scores of TATT. But the scores of TBEO concerning modesty of students were lower than the scores of TATT. Discrepancy scores of TATT and TBEO of the students were revealed significances differently according to clothing norms. males lower and higher class students had more free attitudes to the norms concerning genaral clothing attitudes. Females and higher class students had less free attitudes to the clothing norms concerning modesty. Females and lower and higher class students had more free attitudes to the norms concening sex-role related clothing attitudes but male students had less free to the sex-role related clothing norms. 2) Significant negative correlations between each variable of clothing norms and conform-ity-individuality were found. But negative correlations between those variables of the males and lower class students were higher than the correlations of the female and higher class students and the former had more posi-tive relationships with clothing norms and con-formity as compared with the latter. And sig-nificant positive correlations between each variable of clothing norms and modesty were found. But positive correlations between those variables of the males females and higher class students were higher than the correlations of the lower class students and the latter had less positive relationship with clothing norms and modesty as compared with the former. 3) Significant negative correlations between clothing norms and uniqueness were found in the subjects groups. The females and lower class students had more negative relationships with clothing norms and uniqueness as compared with the male and higher class students. Significant positive correlations be-tween uniqueness and conformity-individuality were found in all subjects groups, Therefore the higher uniqueness the student have the less they perceive theimportance of clothing norms and the more they have individuality. Significant positive correlations between sex-role related(higher class) general(female) clothing norms and self acceptance were found. but significant negative correlations be-tween campus style(higher class) general(female) clothing norms and self acceptance were found. But significant negative correlations be-tween campus style(males lower class, higher class) clothing norms and self acceptance were found. Clothing norms therfore related posi-tively or negatively with self acceptance ac-cording to the subjects groups. And significant negative correlations between conformity in-dividuality and self acceptance was found in higher class students. 4) The female masculine groups and the masculine groups of lower class revealed high scores than the scores of andrgynous group and undifferentiated group in clothing norms concerning modesty. And the feminine group revealed high scores in conformity-individu-ality than the scores of the masculine group. Male masculine and feminine group revealed high


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  • 박찬부 (5)

    1. 1981 "여성의복행태에 대한 남여별 반응과 가족가치관과의 관계연구" 한국의류학회지 = Journal of the Korean Society of Clothing and Textiles 5 (2): 41~48    
    2. 1991 "여자중.고등학생의 복식행동과 복장규범에 대한 연구 -학교에서의 복장규정을 중심으로-" 韓國 家政科敎育學會誌 = Journal of Korean Home Economics Education Association 3 (1): 147~161    
    3. 1997 "의복단서, 지각자변인이 여자한복착용자의 인상형성에 미치는 영향(I) - 의복단서를 중심으로 -" 服飾 = Journal of the Korean Society of Costume 32 (): 313~336    
    4. 1998 "의복단서, 지각자변인의 여자한복착용자의 인상형상에 미치는 영향(II) -지각자변인을 중심으로-" 服飾 = Journal of the Korean Society of Costume 37 (): 119~132    
    5. 1998 "지각자의 성격변인에 따른 의복단서의 인상효과에 대한 연구" 한국의류학회지 = Journal of the Korean Society of Clothing and Textiles 22 (3): 341~352    

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