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국내의류업체의 글로벌 소신 현황과 경쟁력 강화방안
Exploratory Analysis on the Global Sourcing and Implications for Competitiveness of the Korean Apparel Firms

이윤숙   (연세대학교 생활과학대학 의류환경학과UU0000936  ); 육심현   (연세대학교 생활과학대학 의류환경학과UU0000936  ); 최원경   (연세대학교 생활과학대학 의류환경학과UU0000936  ); 이수경   (연세대학교 생활과학대학 의류환경학과UU0000936  ); 진병호   (연세대학교 생활과학대학 의류환경학과UU0000936  );
  • 초록

    Korean apparel industry is facing critical moment due to shortage of labor, wage increases and intensive competition among domestic manufactures. In addition, international production has been shifting to China and the other low-wage countries from established locations such as Korea, Hong Kong and Taiwan. Global sourcing has been received considerable attention since firms can enhance their competitive advantage as well as comparative advantage by coordinating their sourcing activities global]y. This studs regarded global sourcing as one of the strategic tools to achieve competitive advantage of Korean apparel firms, and explored the current status by literature reviews and series of in-depth interviews with managers of korean apparel firms. The findings of this study were as follows: 1) Due to geographical advantage, China was the most favored nation for outsourcing for domestic markers. However, exporting firms preferred Latin America (including Mexico) to take advantage of duties, quotas and geographical proximity to the US market. 2) In selecting the global sourcing country, productivity, technical ability, local government regulation, and culture were considered important. 3) Most Korean apparel firms sources production globally, and followed by raw materials and trims. 4) Cost and quality were the most important factors in deciding subcontractors, and experience, productivity, equipment and finances were the next concerns. Academic implications and future directions were suggested based on findings.


  • 주제어

    글로벌 소싱 .   경쟁력 .   해외생산 .   중국.  

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  • 이 논문을 인용한 문헌 (11)

    1. 2003. "A Comparative Analysis of Fashion Marketing Education between Korea and Japan" 한국의류학회지 = Journal of the Korean Society of Clothing and Textiles, 27(6): 725~734     
    2. 2003. "South Korea as a Global Sourcing Site for Textile and Apparel Produce" 한국의류학회지 = Journal of the Korean Society of Clothing and Textiles, 27(7): 819~830     
    3. 2004. "Entry to Chinese Market for Korean Fashion Brands: Current Situations and Suggestions of Marketing Strategies" 한국의류학회지 = Journal of the Korean Society of Clothing and Textiles, 28(2): 212~223     
    4. Ko Eunju 2005. "Suggestions for Brand Marketing Strategies through Market Opportunity Analysis of Traditional Fashion Products" 한국의류학회지 = Journal of the Korean Society of Clothing and Textiles, 29(5): 692~702     
    5. Yoh, Eun-Ah ; Kwon, Young-Ah 2005. "Research on Characteristics of Shoe Manufacturing Companies according to Outsourcing Types" 한국의류학회지 = Journal of the Korean Society of Clothing and Textiles, 29(11): 1421~1431     
    6. Cho, Yun-Jin ; Lee, Yu-Ri 2006. "Influential Factors of Foreign Market Entry of Korean Fashion Firms" 한국의류학회지 = Journal of the Korean Society of Clothing and Textiles, 30(12): 1768~1777     
    7. Han, Jee-Hee ; Ko, Eun-Ju 2007. "Study on the Relationship between Brand Characteristics and Localization Strategy of Imported Brands in Korean Market" 한국의류학회지 = Journal of the Korean Society of Clothing and Textiles, 31(8): 1180~1189     
    8. Baek, Young-Ha ; Park, Jae-Ok 2008. "Export to the USA and Sourcing of Korean Apparel Industry" 한국의류학회지 = Journal of the Korean Society of Clothing and Textiles, 32(3): 462~473     
    9. Kim, Yong-Ju ; Yu, Hae-Kyung ; Kim, Hyun-Sook 2010. "A Study on Foreign Entry in Korean Textiles and Fashion Industries" 한국의류학회지 = Journal of the Korean Society of Clothing and Textiles, 34(9): 1546~1557     
    10. Hong, Kyung-Hee ; Kim, Young-Mi ; Yang, Jin-Ok ; Lee, Ji-Soo ; Lee, Yoon-Jung 2010. "A Qualitative Study of Offshore Outsourcing by Korean Clothing Companies" 한국의류학회지 = Journal of the Korean Society of Clothing and Textiles, 34(4): 703~714     
    11. Ko, Sun-Young ; Rhee, Eun-Young 2010. "Factors and Directions of the Change in Apparel Retail Structure in Korea (Part II)" 한국의류학회지 = Journal of the Korean Society of Clothing and Textiles, 34(7): 1087~1099     

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