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SWOT 분석에 기초한 대학 비서교육의 전망
The Prospect for Secretarial Education of College on the Basis of SWOT Analysis

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    Ever since secretarial education started in 1968, a full-scale secretarial education began to spread centering on two-year technical colleges in the 1990s. Currently about 30 colleges have secretarial course as one of their curriculums. This indicates that secretarial education has now become a pivotal element in higher education for women. However, secretarial education commonly given at technical-college level in Korea at present has not been able to find palpable answers as to the standing of secretarial education at college. Questions such as “how distinctive is secretarial education as part of college education?” or “what is college-level secretarial education?” have not been answered. Secretarial education at domestic colleges has accomplished quantitative growth so far. However, there is a danger that the growth itself could stop altogether if attempts to achieve qualitative growth is overlooked. This issue is raised against the background that the history of domestic secretarial education is short and the examination of current secretarial trend in Korea has never been carried out. Under this recognition, the current research evaluates by using SWOT analysis the present status of domestic secretarial education primarily given at college level. It analyzes overall assessment of the established secretarial education in more detailed manner based on future prospects. This research presents future prospects taking domestic situation into consideration and future directions in microscopic and macroscopic dimensions. The plans for developing of concrete secretarial education are as follows : A. Internal factors -- ⓐ activating of secretarial education by professional types ⓑ establishment of secretarial education system for elite teachers B. External factors -- ⓐ direction for Korean secretarial science ⓑ adaptation to new circumstances ⓒ constant efforts of the KASS(korean association of secretarial studies) and educational institutions


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