生態觀光資源의 레크리에이션 利用價値 測定 - 민주지山을 사례로
Measuring Recreation Use Value of Eco-tourism Resources : The Case of Mountain Minjuji
This paper measures the public value (net economic benefits) of ceo-tourism resources, using a Contingent Valuation Method (CVM). An on-site survey was conducted to 450 randomly selected recreation users at Mt. Minjuji and its valley using a dichotomous choice questionnaire for the CVM. Ten different bid sets were chosen earlier, ranging from the lowest bid of 500Won, to the highest bid of 100,000Won. Once the probability of an individual"s willingness to pay (WTP) for a suggested bid had been determined, the expected value of WTP was estimated, using parametric and non-parametric approaches. The results show that the public value per recreationist was estimated to be 22,671 Korean Won, according to the parametric approach and 23,307Won, by the non parametric approach. Total public value, then, was calculated by multiplying the number of visitors by per capita public value.
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