文化行事가 地域經濟에 미치는 效果分析 - 경주지역에 대한 애드-혹 소득승수 추정을 중심으로
Impact of Cultural Events on Local Economies: An Income Multiplier Analysis of Kyongju Exposition
This paper investigates economic impacts of a cultural event, the 2000 Kyongju World Culture Exposition on the Kyongju economy. Along with a strategy maximizing the local spread effects, author analyzes tourism multipliers effect of the cultural festival with interviewing event visitors, residents and shop keepers who were involved with the Exposition. Based on Keynsian ad hoc multiplier model author shows that the mean value of tourism multipliers for various types of accommodation was 0.515 while the multiplier of those relying on budget accomodations such as inns and unfurnished private accomodations was as high as 0.584 and that of visitors accommodated in furnished resort condominiums was the lowest. Based on these results, author arguably maintains that a cultural event would be better held in or near the downtown area where accommodations, restaurants and other facilities are agglomerated so long as to maximize the economic effect to the economy while preventing leakage effect.
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